At Mammojo, we’re passionate about removing barriers and empowering mothers. We design and produce maternity, breastfeeding friendly and core supportive garments for new mothers using sustainable resources and ethical labour. Each time a purchase is made from our range we donate a birth kit to a vulnerable woman in a developing country. We also contribute to infant health initiatives such as supporting research and patient care through Mater Little Miracles.
Our enterprise operates on the following core philosophies:
Women in developing countries need critical support to achieve clean and safer births.
In some countries, such as Papua New Guinea, rates as high as one woman in thirty will die during pregnancy or childbirth. Around 300 000 women and three million newborns die every year, mostly in developing countries and largely from preventable causes. Primary maternal and newborn healthcare is essential, yet the world’s most vulnerable and hardest to reach women and communities still do not have access to clean and safe birthing environments. We believe this is unacceptable.
Numerous studies have shown that maternal deprivation or separation – this could be anything from a mother suffering postnatal depression, returning to work at an early age, or tragically a mother passing away – at an early age has a profound impact on a child. It can significantly affect the brain’s biochemistry with lifelong consequences for growth, emotional, social and psychological development.
Psychologist Steve Biddulph outlines that the mother-baby interaction, in the first year especially, is the very foundation of human emotions and intelligence. In the most essential terms, love grows the brain. The capacities for what makes us most human – empathy, co-operation, intimacy, the fine timing and sensitivity that makes a human being charismatic, loving, and self-assured – these are things that are passed from mother to baby.
It stands to reason, therefore, that for a mother to do this amazing work, she, herself, needs to be supported.
New mothers need support to navigate their important roles.
One in seven women suffers from postnatal depression (PND). PND has serious implications for public, maternal, and infant health and consequences to the development of the child can be lifelong. Costs to the public health system are also considerable, and family relationships can be damaged as a result.
While more research is required into its causes, several factors can reduce the likelihood and severity of the condition. A couple that we are particularly interested in – meaningful connections and exercise – are the key purposes of our garments.
We believe we need to fundamentally change the concept of “bouncing back” after baby. New mums need encouragement to “bounce forward” – with the support of a collective motherhood community, with relevant information and a touch of humour to keep things in perspective and with clothing that removes breastfeeding as a barrier. We’re actively building a community of mothers who look out for each other and challenge the notions that new mums should look or feel a certain way.
As a society, we must normalise breastfeeding.
The World Health Organisation recommends exclusive breastfeeding for six months and then encourages mothers to continue complementary feeding up to two years of age or beyond. Currently, we are falling well short of these recommendations.
The Global Breastfeeding Scorecard, which evaluated 194 nations in 2017, found that only 40 per cent of children younger than six months are breastfed exclusively and only 23 countries in the world have exclusive breastfeeding rates above 60 per cent.
Breastfeeding has excellent health and wellbeing benefits for both mothers and babies and through Normalising breastfeeding not only allows for these amazing benefits but also helps to further support mothers, who can often feel isolated through their breastfeeding journey.
Sustainability Code of Conduct
We believe sustainability is a natural part of being a successful business and we continually seek to act in an ethical, transparent and responsible way and expect our business partners to do the same. We work closely with our suppliers and business partners to optimise impacts across our entire value chain.
Our two major focus areas are:
ETHICAL LABOUR PRACTICES
We carefully screen our suppliers and factories to ensure our products are ethically manufactured.
We use top-of-the-line premium fabrics, many of them eco-friendly.
The term ‘Mammojo’ or ‘us’ or ‘we’ refers to the owner of the website whose registered office is 32 Hibiscus Avenue, ASHGROVE, QLD, 4060, AU. Our ABN is 20609300496. The term ‘you’ refers to the user or viewer of our website.
The content of the pages of this website is for your general information and use only. It is subject to change without notice.
Neither we nor any third parties provide any warranty or guarantee as to the accuracy, timeliness, performance, completeness or suitability of the information and materials found or offered on this website for any particular purpose. You acknowledge that such information and materials may contain inaccuracies or errors and we expressly exclude liability for any such inaccuracies or errors to the fullest extent permitted by law.
Your use of any information or materials on this website is entirely at your own risk, for which we shall not be liable. It shall be your own responsibility to ensure that any products, services or information available through this website meet your specific requirements.
This website contains material which is owned by or licensed to us. This material includes, but is not limited to, the design, layout, look, appearance and graphics. Reproduction is prohibited other than in accordance with the copyright notice, which forms part of these terms and conditions.
All trademarks reproduced in this website, which are not the property of, or licensed to the operator, are acknowledged on the website.
Unauthorised use of this website may give rise to a claim for damages and/or be a criminal offence.
From time to time, this website may also include links to other websites. These links are provided for your convenience to provide further information. They do not signify that we endorse the website(s). We have no responsibility for the content of the linked website(s).
Your use of this website and any dispute arising out of such use of the website is subject to the laws of Australia.
We are committed to ensuring that your privacy is protected. Should we ask you to provide certain information by which you can be identified when using this website, then you can be assured that it will only be used in accordance with this privacy statement.
We may change this policy from time to time by updating this page. You should check this page from time to time to ensure that you are happy with any changes.
What we collect
We may collect the following information:
name and job title
contact information including email address
demographic information such as postcode, preferences and interests
other information relevant to customer surveys and/or offers
What we do with the information we gather
We require this information to understand your needs and provide you with a better service, and in particular for the following reasons:
Internal record keeping.
We may use the information to improve our products and services.
We may periodically send promotional emails about new products, special offers or other information which we think you may find interesting using the email address which you have provided.
From time to time, we may also use your information to contact you for market research purposes. We may contact you by email, phone, fax or mail. We may use the information to customise the website according to your interests.
We are committed to ensuring that your information is secure. In order to prevent unauthorised access or disclosure, we have put in place suitable physical, electronic and managerial procedures to safeguard and secure the information we collect online.
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We use traffic log cookies to identify which pages are being used. This helps us analyse data about webpage traffic and improve our website in order to tailor it to customer needs. We only use this information for statistical analysis purposes and then the data is removed from the system.
Overall, cookies help us provide you with a better website by enabling us to monitor which pages you find useful and which you do not. A cookie in no way gives us access to your computer or any information about you, other than the data you choose to share with us.
You can choose to accept or decline cookies. Most web browsers automatically accept cookies, but you can usually modify your browser setting to decline cookies if you prefer. This may prevent you from taking full advantage of the website.
Links to other websites
Our website may contain links to other websites of interest. However, once you have used these links to leave our site, you should note that we do not have any control over that other website. Therefore, we cannot be responsible for the protection and privacy of any information which you provide whilst visiting such sites and such sites are not governed by this privacy statement. You should exercise caution and look at the privacy statement applicable to the website in question.
Controlling your personal information
You may choose to restrict the collection or use of your personal information in the following ways:
whenever you are asked to fill in a form on the website, look for the box that you can click to indicate that you do not want the information to be used by anybody for direct marketing purposes
if you have previously agreed to us using your personal information for direct marketing purposes, you may change your mind at any time by writing to or emailing us.
We will not sell, distribute or lease your personal information to third parties unless we have your permission or are required by law to do so. We may use your personal information to send you promotional information about third parties which we think you may find interesting if you tell us that you wish this to happen.
If you believe that any information we are holding on you is incorrect or incomplete, please write to or email us as soon as possible at the above address. We will promptly correct any information found to be incorrect.